A Guided Introduction to the Science of Creativity

“In retrospect, creativity will be recognized to have been the most important field in philosophy, psychology, and cognitive sciences for the XXI century.”

Prof. Giovanni E. Corazza, University of Bologna, Marconi Institute for Creativity. Keynote speech to the UK Creativity Researchers Conference 2017, Edinburgh.

Creativity Matters

The study of creativity is a distinct field of scholarship. As a body of knowledge, it was influenced by several professions, and one profession with a longstanding interest in creativity is Psychology. From Cognitive, Developmental, Social, Industrial-Organizational, et al. each has engaged with the study of creativity.

Creativity has consistently been described as a key 21st-century skill. The proposition goes that the world of work will change dramatically as the full impact of globalisation, automation, and advances in artificial intelligence (AI) and machine learning take root. In this context, creativity is a means to offset the negative impacts of such changes, for example, as routine tasks are given over to “robots” and computer algorithms. Having an informed understanding of creativity is crucial to this possible future.

Course Aims

I have designed this course to get you up-to-speed quickly and easily on the last few decades of creativity research. It is focused on seminal but easily accessible creativity theories. Specifically, this course will provide you with:

  • A deeper understanding of the definition of creativity
  • A “map” with which to navigate the major ideas on what creativity is
  • Insights into your definition of creativity and how this connects with seminal creativity theories
  • Be able to understand how mismatches on the definition of creativity can occur, and how to address them
  • How creativity terms can alienate research participants and other audiences
  • Be able to speak and write with confidence on the definition of creativity
  • Key references and researchers to follow up and cite in your work
  • Provide a solid framework on which you can add new knowledge in the future

As the adage goes, when is the best time to get into creativity research: about 20 years ago. When is the next best time? Now

How it works

  • Four x 1 hour lessons with a creativity expert
  • One-to-one delivery
  • Online via Skype or Zoom
  • A choice of times that works for us both (we will set these up ourselves)
  • Friendly, thoughtful and fun learning

In my experience as an educator, I have consistently found learning/teaching through one-to-one coaching and mentorship to be incredibly powerful. Learning this way allows for knowledge to be adapted and customised to the learners understanding. Regardless of prior knowledge, it offers you the chance to ask any questions as they occur. Likewise, I get to see it “going in” and smooth that process when needed. It is my ideal way to “teach”; you’ll find it an ideal way to learn.

A guided Introduction to the Science of Creativity: £350.00